In-depth comparison
Looking for the best way to build emails and landing pages for your team?
We've got your back! This page breaks down the facts and features that matter most - to help you compare two of the industry’s leading creation platforms.
What is Knak?
Built by marketers, for marketers, Knak is the most innovative no-code email and landing page creation platform used by the worlds biggest brands. Knak brings the creation, optimization, translation, testing, and collaboration of campaign assets under one roof, speeding time-to-market by up to 95% while empowering enterprise marketers to be creative.
What is Stensul?
Stensul is a collaborative email and landing page creation platform that aims to help teams create on-brand marketing assets more easily and efficiently.The platform provides enterprise-level controls and permissions, ensuring content aligns with brand guidelines, enabling drag-and-drop creation of emails and landing pages, and allowing for real-time collaboration during the content creation process.
Please Note: Below is the best publicly available video we could find from Stensul.
-
Stensul doesn't have too many video resource available publicly but this overview from there CEO provides a great snapshot.
What are the main differences between Knak and Stensul?
The largest technology companies choose Knak
The largest and most innovative technology companies choose Knak as their solution for campaign creation including: Google, Meta, Nvidia, Palo Alto, Crowdstrike, Amazon Business and Amazon Marketplace... to name a few!
We saw 90% reduction in change requests when we launched Knak. We were able to avoid over $2 million in incremental costs to continue to scale and grow at the pace that we needed to, and we’ve rolled it out to over 250 users now.
Charles Eichenbaum
Director, Demand Operations and Marketer Enablement
Until I discovered Knak, I just accepted that producing branded emails was a long and tedious process...
Don Le
Marketing Automation Lead
Knak does the heavy lifting! I’ve been skeptical of third-party email editors when you can usually accomplish most of it via html, but Knak took those capabilities, streamlined them and made them super easy. Especially when you couple in the integrations and landing pages, we are saving hours of work by sharing across platforms. Put it all together and you end up deploying full emails within the same week of Go Live.
JD Nelson
Director, Demand Operations and Marketer Enablement
Always no-code
Knak is no-code. Always. Email clients and devices are constantly changing and pushing updates. Hand-coding even small elements in an email introduces a risk that your asset won't work as expected.
Hand coding is powerful but inherently prone to errors because it’s static and email clients are always changing. Using hard coded elements in emails means increased testing requirements and QA, which can bog down your team.
By eliminating coding from the creation workflows, we not only reduce the risk of rendering issues but minimize reliance on costly technical resources. Plus! Going code-free means anyone in your team can whip up stunning, on-brand emails fast, streamlining the whole process from start to finish
As soon as you go low-code like Stensul (where modules have code in them, or where agencies implementing stensul can code components for you) you lose the ability to render fresh HTML at sync time with all the latest fixes. Knak emails are built on an enhanced version of MJML. This means we can provide you with a better preview as well as lighter-weight HTML output to keep your emails from being clipped in gmail.
AI infused
At Knak we have prioritized powering as much of the creation process including Translations, Subject Lines and Preview Text, and as well as Alt Text with AI. And the best part is... it's included for all customers on all plans.
We have taken a best of breed approach for each AI solution partnering with Google Gemini and Amazon Vertex.
Finally, we understand the biggest concern with AI products is whether you can use them. Here’s our IT one-pager for full transparency; we feel the privacy decisions we’ve made will assure even the most conservative IT teams.
In short, we don’t store your data, we don’t train our models on your data, and we’ve designed this with privacy as our first priority.
Multiple and custom marketing automation platform support
Knak has an open API and developer ecosystem meaning you can integrate with any tools you need.
Stensul doesn't have an open API or developer ecosystem. Knak has an open API and can work with your off the shelf marketing automation tools as well as first party.
In addition, Knak better handles when organizations have multiple marekting automation tools. By allowing you to sync to any of them from a single instance.
(see more in 'Sync' section below)
Knak innovates faster
At Knak we take innovation seriously. Compared to Stensul we are first to market with new features the majority of the time.
Part of the reason we are able to do this is because of our tight customer feedback loop. Right in Knak you can submit feature requests. You can also see a timeline of the latest releases, and chat to live support person whenever you need it.
Quicker to implement
Launching Knak can be done in 30 days. We help your get your content and modules ready to go and most customers can expect to have their first email synced and sent within that first month. We have an incredible customer success team that partners with you at each step of the way.
Here is what a few customers had to say:
The implementation process with Knak is the gold standard (but rarely receive) from a vendor. Our Implementation manager was absolutely awesome and really functioned as part of our team. They made a daunting process actually enjoyable.
Bill White
Knak did an extraordinary job onboarding our team. Under a compressed timeline, they completed our high-stakes migration project of manually creating nearly 400 templates from scratch, held multiple team trainings, found answers to our questions, and kept us informed about progress along the way.
Emily Azari
I have plenty of experience with email building tools so maybe things came to me more naturally, but I think the product is extremely straightforward and easy to use.
Brandon Heath
Depth of Marketo integration
Knak has the deepest Marketo integration in the market. Our founders are long-time Marketo customers and our CEO is a 4X Marketo Champion.
Emails and landing pages created in Knak can be synced directly into a Marketo program as an asset in the program, so the asset doesn’t need to be manipulated at all inside of Marketo. This saves time for both the marketer and the marketing ops person. Knak can bring in Marketo forms into landing pages where they can be fully styled with no code.
Marketo dynamic content becomes much more powerful when created via Knak, as you can create your own segments in Knak, create and preview dynamic email content so there are no more limitations with the Marketo dynamic content UI, and no more coding velocity script. You can create Marketo programs through Knak and even schedule them to run from Knak. This saves precious time for marketers and marketing ops teams, and allows for perfect execution through Marketo… every time.
Customers love working with us
Finally, we've worked with many customers who transitioned from Stensul to Knak. One of the most common themes in the feedback we get is appreciation for our partnership. Specifically the friendly, supportive, "we've got your back" attitude of our Sales and Customer Success team.
These qualities might seem small and intangible, often getting overlooked in purchase decisions. But we point them out because they can be the secret sauce, playing a key role in the long-term success of technology deployment and adoption.
User-friendly and primed for scale - it's just what we needed to speed up our campaign deployment.
Patrick Monk
Marketing Operations Manager, Uber
The no-pressure demo
See Knak’s features in action, including how to build campaigns, create brand permissions, and personalize your content—without signing up for anything.
Want to see more?
Book a customized live demo to see how Knak can help.
Want to learn more?
Tired of grappling with the pitfalls of hand-coded templates and endless back-and-forths with collaborators?
Explore Knak to see how you can enable your teams to build beautiful, on-brand emails and landing pages, at scale, without ever having to code.